Slovenian consumers' attitudes towards green marketing
V diplomski nalogi predstavim pomen trajnostne mobilnosti v občini Postojna. Trajnostni pristop k prometu zagotavlja zmanjševanje negativnih vplivov prometa na okolje, zdravje ljudi in gospodarstvo. Ocenim trenutno stanje v smislu trajnostne mobilnosti ter kako nanjo gledajo prebivalci. Za ugotovitev mnenja prebivalcev izvedem anketo med prebivalci...
With a turbulent market and a desire to withstand force, many companies lower the production price of their products using different approaches. On the one hand, they often use lean principles to reduce production costs, while they are compelled by the government to adopt green practices on the other. The proposed approach (model) is a combination ...