YouTube is the platform most frequently used by minors wherein they create and disseminate their audio-visual productions, despite the inherent risks to which they are exposed. This research sought to specify the vulnerability situations of Spanish adolescents’ videos on YouTube, according to their gender and age. Using content analysis, a total of...
Nowadays, youtubers have become role models, especially for young people. This article examines the interactions of the followers of successful Spanish youtubers in terms of comment and topic, identification, and reasons for liking them. For this purpose, audience comments on the videos of 10 successful Spanish youtubers were analysed, selected fro...
This papper by means of studies and knowledge in the areas relatd to Graphic Design and Branding, it is presented the creation and the construction of Identity System by "Mais um João" brand, the author is the owner and focuses on the generation of audiovisual content on the YouTube platform . The methodology used to develop the project was TXM Bra...
Předmětem této bakalářské práce byla analýza chování příslušníků virtuálních komunit na YouTube. Cílem výzkumu bylo analyzovat chování příslušníků těchto komunit, co se týče českých a zahraničních Entertainerů, tedy YouTuberů z oblasti zábavných videí a identifikovat faktory, které chování spotřebitelů ovlivňují. Sběr dat byl proveden metodou onlin...
This Bachelors essay aims to investigate and detect what perceptions influencers have when it comes to marketing different products and services on Youtube. The focus is on the relationship between youtuber and audience and how this interaction affects the consumer behavior of the audience. This study is based on Swedish users of YouTube between 12...
Public opinion, according to Walter Lippmann (2010), is the one manifested or worked by the media. Based on this definition, this dissertation was developed with the objective of analyzing the effects on the processes of formation, maintenance and transformation of opinion from the humor transmitted to general public of the internet. The corpus res...
Public opinion, according to Walter Lippmann (2010), is the one manifested or worked by the media. Based on this definition, this dissertation was developed with the objective of analyzing the effects on the processes of formation, maintenance and transformation of opinion from the humor transmitted to general public of the internet. The corpus res...
Public opinion, according to Walter Lippmann (2010), is the one manifested or worked by the media. Based on this definition, this dissertation was developed with the objective of analyzing the effects on the processes of formation, maintenance and transformation of opinion from the humor transmitted to general public of the internet. The corpus res...
Public opinion, according to Walter Lippmann (2010), is the one manifested or worked by the media. Based on this definition, this dissertation was developed with the objective of analyzing the effects on the processes of formation, maintenance and transformation of opinion from the humor transmitted to general public of the internet. The corpus res...
