This article presents the findings of a study on the status of information, education and communication (IEC) of reproductive health (RH) in a commune in Nghe An, Vietnam. Interviews, analysis of data and a field study were conducted in preparation for the IEC study. A total of eight organizations (both local and mass organizations), as well as individual women, with their husbands and/or parents, were interviewed. A comparison of the perspectives of service providers and recipients about the information on RH based on the data collected was conducted. Overall, findings indicate that all the organizations and institutions researched have different strong points. The commune committee for population and family planning appeared to have a wide variety of IEC distribution methods available. In addition, the needs among the young personnel of the organizations and institutions for the training on skills to conduct effective IEC activities were identified. At the individual level, women were better informed about RH than their husbands, who considered matters such as health, contraception, pregnancy and delivery to be a woman's concern.