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The relative effects of competence and likability on interpersonal attraction.

Authors
  • Singh, Ramadhar
  • Tor, Xue Ling
Type
Published Article
Journal
The Journal of social psychology
Publication Date
Apr 01, 2008
Volume
148
Issue
2
Pages
253–255
Identifiers
DOI: 10.3200/SOCP.148.2.253-256
PMID: 18512422
Source
Medline
License
Unknown

Abstract

Undergraduate students in Singapore (N = 80) learned about the competence (low vs. high) and likability (low vs. high) of a future interaction partner and indicated their attraction toward that stranger. The effect of likability was two times as large as that of competence. Because of the additive effects of the two manipulated factors on attraction, the authors interpreted the preference for lovable fools over competent jerks as an outcome of a generalized supremacy of likability over competence.

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