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CD music purchase behaviour of P2P users

Authors
Journal
Technovation
0166-4972
Publisher
Elsevier
Publication Date
Volume
27
Identifiers
DOI: 10.1016/j.technovation.2006.12.007
Keywords
  • Peer-To-Peer
  • Internet
  • Music
  • Spain
  • Europe
Disciplines
  • Musicology

Abstract

Abstract During the last years music sales had sharply declined. According to the recording industry, one of the reasons for this decline is the development of peer-to-peer (P2P) networks. The main goal of this research was to establish a relationship between consumer attitudes and the P2P music consumption proportion. We identified a set of characteristics of P2P networks that could explain the proportion of P2P music compared to Compact Disc (CD) music and we observed on a sample of 4060 Spanish P2P users the impact each of those characteristics had on the CD-purchasing behaviour of these users. Results show how price, assortment and discovery of the P2P music consumption process were related to higher proportions of P2P music.

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