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An integrated framework for implementing technology roadmapping in industry

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  • T Technology (General)
  • Design


Managing technological change in business is difficult. Especially for organisations in technology-based sectors where they are required to rethink and redesign their strategies to ensure they remain competitive in evolving markets. These organisations are focusing their attention on the use of managerial tools and methodologies to help generate a successful business plan. One such tool is Technology Roadmapping (TRM), whose main objective is the alignment of companies’ strategies towards the fulfilment of their business objectives and goals. A better understanding of TRM has resulted in organisations adopting this methodology into their business practices while others perceive its implementation as a complex process requiring a vast amount of information. An adequate framework facilitating the implementation process is lacking. Therefore, in order to address these needs, and driven by the gaps identified in the literature, an integrated framework supporting organisations in the task of implementing technology roadmapping is developed in this research. It is composed of three major elements. Firstly, the implementation lifecycle, that guides users through activities for implementation and application in their organisations. Secondly, an integrated data-knowledge structure composed of a set of models where data, information and knowledge from the market, product, technology, and R&D stages are identified. And finally, an integrated software tool, based on the structure and a selected roadmapping approach, which supports the execution of processes and activities during a roadmapping exercise. The framework is tested and validated in a series of case studies in the aerospace industry. The initial studies, conducted during the development of the framework, allowed refinements and improvements to be implemented prior to the second set of case studies, following the completion of this framework. The results from the case studies confirm the feasibility and usability of applying the developed framework into practice as well as providing recommendations for future work.

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