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Formy regionální kooperace z pohledu podpory produkce

Authors
Publication Date
Keywords
  • Kooperace
  • Partnerství
  • Místní Akční Skupna
  • Program Rozvoje Venkova
  • Marketingový Výzkum
  • Cooperation
  • Partnership
  • Local Action Group
  • Program Of The Developement For Countries
  • Marketing´S Research
Disciplines
  • Communication

Abstract

In that project, I targeted to activity Local Action Group (LAG). LAG unites the representatives of the self-goverment and others public institutions, entrepreneurs and non-state of the non-profit organisations. Bachelor thesis with the name ?Forms of the regional cooperation of the view support of production? is composed of two parts. The first part is teoretic and the second part is practical. In teoretical part I concentrated on explanation of concept (cooperation, partnership, local action group, program of the developement for countries and marketing?s research). As major target in practical part was analyze of concrete LAG and delimit its potential in sphere of local products support. As secondary target was find out, if entrepreneurs know about posibility of co-operation with LAG, or what can they expect and if they would interest to be member in LAG. In practical part of my project I employed mainly the informations, which I get assist interview and questionnaire. In practical part of my project I employed mainly the informations, which I gained assist interview and questionnaire. For my bachelor thesis I chose the Public Group of LAG ?Krajina srdce?. As emerged from the questionnaire analysis, that the more than half of addressed entrepreneurs don't know about LAG ?Krajina srdce?. I suppose that the promotion is insufficient. For the LAG I would recommend re-promotion as information seminars on activities, information reported in the press about the activities of LAGs, which would increase awareness of the LAG.

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