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Creating a corporate culture for the eighties

Authors
Journal
Business Horizons
0007-6813
Publisher
Elsevier
Publication Date
Volume
28
Issue
1
Identifiers
DOI: 10.1016/0007-6813(85)90040-0

Abstract

Abstract Corporate cultures developed in the sixties don't work as well in the eighties because the heterogeneity of the workforce has increased and lifestyles and values have changed. Corporate cultures are as important as ever, though, and can be adapted to meet the needs of this decade of workers.

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