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Collusion, reputation damage and interest in code of conduct: The case of a Dutch construction company

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Keywords
  • D21 - Firm Behavior: Theory
  • M14 - Corporate Culture
  • Social Responsibility
  • L74 - Construction
  • K21 - Antitrust Law

Abstract

In November 2001, a TV program showed that many large Dutch construction companies participated in price fixing. We analyze how one such company, Heijmans, reacted to the reputation crises after the TV program by introducing a code of conduct. We present the outcomes of a questionnaire survey conducted among 140 managers just after the TV program with respect to the relevance of such a code and discuss the change in attitude of the CEO of Heijmans following after the negative publicity.

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