The increased complexity of business webs calls for modeling the collaboration of enterprises from different perspectives, in particular the business and process perspectives, and for mutually aligning these perspectives. Business value modeling and coordination process modeling both are necessary for a good e-business design, but these activities have different goals and use different concepts. Nevertheless, the resulting models should be consistent with each other because they refer to the same system from different perspectives. Hence, checking the consistency between these models or producing one based on the other would be of high value. In this paper we discuss the issue of achieving consistency in multi-level e-business design and give guidelines to produce consistent coordination process models from business value models in a stepwise manner.