Guo, Mingyan Xiao, Shufeng (Simon)
Published in
Frontiers in Psychology
With the improvement of consumers’ environmental awareness and the popularity of the Internet of Things, green smart home products (GSHPs) are becoming the dominant trend of future home life. This shift not only makes tedious home life easier and more convenient but also helps families save energy and reduce carbon emissions. However, given the imp...
Sharma, Himadri Chang, Keun-A Hulme, John An, Seong Soo A
Published in
Cells
A form of dementia distinct from healthy cognitive aging, Alzheimer's disease (AD) is a complex multi-stage disease that currently afflicts over 50 million people worldwide. Unfortunately, previous therapeutic strategies developed from murine models emulating different aspects of AD pathogenesis were limited. Consequently, researchers are now devel...
Russo, Vincenzo Bilucaglia, Marco Casiraghi, Chiara Chiarelli, Simone Columbano, Martina Fici, Alessandro Rivetti, Fiamma Rossi, Cristina Valesi, Riccardo Zito, Margherita
...
Published in
Frontiers in Psychology
This paper presents an innovative research project that aims to study the emotional factors influencing decision-making elicited by infomercials, a powerful sales technique that uses emotional communication to engage viewers, capture attention, and build trust. Using cutting-edge consumer neuroscience techniques, this study focuses on the identific...
Huynh, Khang Maddipudi, Bharathkiran Shende, Rajesh
Published in
Nanomaterials (Basel, Switzerland)
Asymmetric supercapacitors (ASCs) with two dissimilar electrodes are known to exhibit relatively moderate energy and power densities. If electrodes derived from earth-abundant materials or renewable resources such as lignocellulosic biomass (LCB) are used for fabrication, energy storage systems are expected to become less expensive and more sustain...
Valenzuela-Fernández, Leslier Escobar-Farfán, Manuel Guerra-Velásquez, Mauricio García-Salirrosas, Elizabeth Emperatriz
Published in
International journal of environmental research and public health
The aim of the research is to examine the relationships between the following variables (a) Theory of Planned Behavior (TPB), composed of Attitudes (ATT), Subjective Norms (SN), and Perceived Behavioral Control (PBC); and (b) Consciousness (EC) on the dependent variable Environmentally Responsible Purchase Intention (ERPI) from the perspective of t...
b., yam
The green cosmetics industry has witnessed significant growth over the last few years. Simultaneously, scholarly interest in the area has grown. However, overall, the evidence is inconsistent. Despite the growing literature, no systematic review has been carried out to summarize and synthesize the empirical studies that have examined factors associ...
Wang, Runlang (author)
Under the topic of sustainable packaging, this research looks into the effects of material appearance (ecological vs. conventional), eco-label, and brand ethicality on consumers' perceived sustainability as well as the subsequent product quality evaluation and purchase intention. A 2 × 2 × 2 between-subject experiment was designed and conducted to ...
Thomas, Fanny Capelli, Sonia
Food managers face the dilemma of having to increase their product sales products without increasing risk for obesity. Here we posit that a strategy based on repeating front-of-package images of a flavor ingredient can help solve this dilemma. Prior literature reports positive benefits in terms of purchase from displaying one or more front-of-packa...
Garaus, Marion Wolfsteiner, Elisabeth Hu, Jennifer
Published in
Frontiers in Nutrition
Introduction Increasing obesity rates around the globe have challenged policymakers to find strategies to prompt healthier eating habits. While unhealthy eating takes place in many different contexts, dining out is a context where individuals often choose an unhealthy option despite the availability of healthier alternatives. One possible explanati...
Leveau, Pierre‐henry Camus, Sandra
This experiential marketing study examines the effects of body position and embodiment in shaping consumer intentions mediated by immersion and enjoyment during a virtual reality experience. After a qualitative study (n = 13) aimed at understanding what, in a virtual reality experience, motivates individuals to want to consume the promoted offer, w...
