magoutas, anastasios i. manolopoulos, dimitris manouka, martha dimitropoulou, matina
Tourism development has a significant contribution to the sustainable development of countries and regions through job creation, infrastructure development, cultural preservation, community empowerment, and revenue increase. Within this context, digitalization in the different facets of the tourism marketspace is a powerful tool that promotes compe...
mdimi, meab clara dent, benjamin reid, simon makindara, jeremia thomas, preetha
Traditional African vegetables (TAVs) are an important component of an ecologically sustainable approach to addressing food and nutrition security in Africa. This review aims to identify the scope of the knowledge translation literature that exists across multiple aspects of the TAV value chain and to identify gaps in knowledge translation research...
Maroto-González, Isaac Fieiras-Ceide, César Vaz-Álvarez, Martín
Published in
Frontiers in Communication
This study explores the use of TikTok by public broadcasters France TV, BBC and SVT to measure its informational and promotional relevance on the platform, and to identify the types of videos that generate the highest levels of engagement among users. By examining the news profile associated with the information and the corporate profile of each of...
neubergová, tereza
Tato diplomová práce se zabývá studií proveditelnosti sportovního eventu X-Trial. Trial se řadí mezi motocyklové sporty. Cílem diplomové práce je vypracování studie proveditelnosti a zhodnocení realizovatelnosti a životaschopnosti projektu. Přínosem diplomové práce je vypracování podkladů, které slouží pro rozhodnutí o realizaci záměru. Práce se dě...
coyle, daisy h. shahid, maria parkins, kiana monica, hu padovan, marina dunford, elizabeth k.
Despite growing concerns over the increasing popularity and health impact of commercial foods for infants and toddlers, no nutrition or promotional guidelines currently exist for the United States. In 2022, the WHO Regional Office for Europe published a nutrient and promotion profile model (NPPM) to provide guidance and regulation for commercially ...
Mbhatsani, Hlekani Vanessa Tambe, Betrand Ayuk Zuma, Mthokozisi Kwazi Mbhenyane, Xikombiso G.
Published in
Frontiers in Nutrition
Introduction The study’s primary aim was to develop a model for promoting the consumption of selected locally available indigenous vegetables for primary school children. Model development was phase three of a bigger study. Methods A qualitative approach was used for this phase. The model was developed following three steps: model design, developme...
Hamori, Monika Monneuse, Denis Yan, Zhaoyi
International audience
Maza, María Teresa Alvarez, Keyla Uldemolins, Pilar
A group of restaurants created a club around a lamb meat product to improve its promotion and achieve customers’ commitment and satisfaction. The objective is to analyse the relationship between the restaurateurs and the final consumer (B2C). A structured questionnaire survey was used to collect the data. Consumers like promotional activities, but ...
Beauchet, Olivier Ho, Andy Hau Yan Koebner, Ian Gros, Auriane
Published in
Frontiers in Medicine
štípek, daniel
Tato bakalářská práce se zaměřuje na problematiku influencera jako obchodního partnera firem či značek. Autor se zabývá etickou otázkou spojenou s transparentním označováním spolupráce mezi influencerem a daným podnikatelským subjektem a dalšími kritérii pro přijetí zakázky na propagaci produktu či značky. Autor tuto problematiku zkoumá jak optikou...