Saavedra Llamas, Marta Gago Gelado, Rocío Grijalba de la Calle, Nicolás Tavárez Pérez, Andy Damián
According to consumer data, the television interests of the Spanish audience, in terms of content, do not seem to have changed dramatically in the more than seventy years of television history in Spain. Television – free-to-air general television and now OTT platforms – is conditioned by the consumption habits of its audience but, at the same time,...
González-Neira, Ana Fernández Martínez, Luis Manuel
Nowadays, television is in a clear renovation position due to mediatic alignment processes. The recent technological changes have altered the definition of the time-space viewing, so it's being necessary to approach a new type of consumption that today is securing itself progressively: the time shifted audience. This investigation relates to this k...
Rodríguez, Carolina Alejandra Núñez Núñez, Valentina Astudillo Rivera, Eva
In spite of the penetration and use of mobile devices, TV still is a mass media consumed by children and adolescents. In Chile, television consumption by the child audience reaches 3 hours average per day. Their favorite programs are those broadcast after 10 P.M., which allow them access to content aimed at adult audiences. This research had as mai...
Ugalde Lujambio, Leire Martínez, Juan Ignacio Medrano Samaniego, María Concepción
The deep-rooted changes that have taken place in the media world over recent years have brought about changes in both television itself and in the relationships established with this medium. Consequently, it is important to understand how young people watch television today, in order to design strategies to help them develop the capacities they req...
Chicharro Merayo, María del Mar
This paper reflects on the relationship between young people and contemporary television fiction. More specifically, it analyzes the consumption trends among Audiovisual Communication students in Spain. We start from the supposed existence of a young subculture, where leisure practices are the variable of belonging. Audiovisual Communication studen...
Muñiz Muriel, Carlos Saldierna, Alma Rosa Marañón, Felipe de Jesús Rodríguez, Alba Belinda
Introduction. Stereotypes are socially-structured beliefs about a particular social group, which can be derived from direct or indirect contact with members of that group. In this regard, it has been pointed out that media representations can generate and reinforce stereotypes that lead to the development of more or less prejudiced attitudes. Objec...
Aranda Juárez, Daniel Roca, Meritxell Sánchez Navarro, Jordi
Tot i que el temps que dediquen a veure la televisió és molt superior al que dediquen a internet, els adolescents consideren la televisió un hàbit "del passat" i troben l'ordinador un dispositiu molt més adequat a les seves necessitats d'oci i de consum audiovisual. Les dades obtingudes en vuit focus groups a adolescents d'entre 12 i 18 anys, i en ...
Romero Carmona, Juan Bautista Degrado Godoy, María Dolores
Soap opera is an entertainment phenomenon based on melodrama. Along its existence it has been considered as a mediocre way to entertain people. Its rating and success has been discussed, but the object of this research is to point out the representation of both sexes which is offered to children through soap operas. It reflects about the inequality...
Silvina Funes, Virginia
Television produces a homogeneization effect which in turn makes everything seem and worth the same. It creates a passive and bored viewer, in short, a consumer. This discourse does not encourage him to be involved in any decoding operation; therefore, it does not embrace him as a subject. However, it would be healthy to think of the teen audience ...
Macassi Lavander, Sandro
El estudio de la recepción y consumo televisivo de los niños supone una complejidad considerable, pues no se agota en su relación con la pantalla, sino que va mucho más allá. Generalmente todas las esferas que participan en la socialización del niño juegan un papel decisivo en el momento de entender los complejos procesos que anteceden y continúan ...