Ecological rationality and entrepreneurship: How entrepreneurs fit decision logics to decision content and structure
status: published
The Role of Satisfaction and Emotional Response in the Choice Mechanisms of Suburban Natural-Areas Users
Published in Environmental Management
The unique observations and experiences of users of suburban natural areas lead them to perceive their surroundings in a manner associated with their personal values. It follows that every individual has a unique cognitive decision-making structure. This paper examines users’ affective and cognitive evaluation of a particular suburban natural area ...
