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Bayraktaroğlu, Yusuf (author)
This report explores the role of culture in branding and the potential for brands to contribute to integration within diverse societies. By examining the cultural dynamics in the fast-food sector of Den Haag, the study identifies the prominence of conservative Islamic Turkish subculture and its impact on branding strategies. The research reveals th...
Champ, Joseph G. Brooks, Jeffrey J. Williams, Daniel R.
Published in
Environmental Management
This article identifies and compares meanings of wildfire risk mitigation for stakeholders in the Front Range of Colorado, USA. We examine the case of a collaborative partnership sponsored by government agencies and directed to decrease hazardous fuels in interface areas. Data were collected by way of key informant interviews and focus groups. The ...