Pister, Marco
Published in
SHS Web of Conferences
This paper investigates in open innovation, organizational culture, internal and external collaboration and the steps which are necessary to establish a culture of open innovation in the company. Open innovation is one of the most relevant topic in research and development. The research results concentrate on, how leaders can shape a corporate cult...
Kubík, Peter
Published in
SHS Web of Conferences
In today’s world full of changes, whether the advent of new technologies that are authoritative and will be a trend for many economic sectors or impact Covid epidemic whose effects are still unaware can be sure that the changes in consumer preferences and aggregate demand and increasingly more competition between the largest economies in geographic...
Hutmanová, Nikoleta Dorčák, Peter
Published in
SHS Web of Conferences
The paper focuses on how social media usage by children determines their interactions with consumer brands. First it describes how and when young children develop brand awareness and which are the most important predictors of this development. Those findings are then put in connection with the impact of social media. We elaborate on a deeper level ...
Palacká, Alena Krechovská, Michaela Číž, Josef
Published in
SHS Web of Conferences
Sustainability and digitalization are two of the most powerful phenomena of recent times. The phenomena of digitalization and sustainable development are each separately massively explored, but their intersection is subject only to a few of undertaken researches. The paper aims to expand existing sustainability research by incorporating the current...
Deáková, Stanislava Bukovová, Sylvia
Published in
SHS Web of Conferences
The paper is devoted to analyzing the conditions and possibilities of assisting consumers in protecting their consumer rights. As Slovakia is a member of the EU, it is necessary to include the conditions resulting from harmonizing the law within the Union. This paper points out different possibilities of consumer protection documented in the resear...
Achenbach, Peter
Published in
SHS Web of Conferences
This paper deals with the sustainability management concept of the Sustainability Balanced Scorecard (SBSC), which is a further development of the Balanced Scorecard (BSC) developed by Kaplan and Norton in the 1990s. In the SBSC the four classical perspectives of the BSC, which comprise “Finance”, “Customers”, “Internal Processes” and “Learning & D...
Kmeťko, Miroslav Hyránek, Eduard
Published in
SHS Web of Conferences
The publication of quarterly results of publicly traded companies can have a significant impact on the valuation of their shares. This is mainly concerned with the valuation of the shares, whether it is correct, and at the same time as a prediction of the overall annual financial results. It In most of the analysed companies, we found that most of ...
Hojdik, Vladimír Raková, Monika
Published in
SHS Web of Conferences
Bicycle industry has recorded significant boom recently, mainly as a consequence of global pandemic situation, but also as a result of green policies of countries. The popularity of cycling is on its all-time high, which also transferred to rising sales of bicycles worldwide. This paper evaluates current situation of bicycle industry in Slovak repu...
Vavrová, Katarina Bikár, Miloš
Published in
SHS Web of Conferences
The primary goal of the paper is to examine the trends of global development and also global changes in the context of selective excise taxes, which are part of the Slovak tax system. First, it is necessary to describe the theoretical research, for clarity in this topic. To this end, we will provide an overview of developments in excise duties and ...
Haas, Oliver Markovič, Peter
Published in
SHS Web of Conferences
Begun in 2020 COVID-19 disease spread all over the globe and negatively affected all areas of human activities and societies inclusive engineering and construction projects. This paper analyses how COVID-19 implications can be used as a general excuse by a construction company to relief from contractual obligations, e.g., liquidated damages. To ans...
