When social media changes our beauty perception

We’re living in the age of innovation when social media has increased in popularity more than ever. Various types of social apps where million of people create everyday their own profile and communicate with each other, somehow change our definition of what is “beautiful”. 

Are you using Facetune, Snapchat or Photogenic? In case you don’t know, they are the perfect apps to photoshop your face and your body on a click. Don’t need a surgery, just spend a few minutes on these apps, and you’ll get perfect physical traits. 

Just as we use social media to promote ourselves, thousands of celebrities, models, companies and brands, we also use it to create an image of perfection. It's hard not to see a multitude of perfectly bronzed beauties with amazingly sculpted abs, legs that go on for days, and perky, perfectly rounded tushies. 

On the one hand, thousands of Instagram accounts promote images of perfectly sculpted men and women. On the other hand, with #beforeandafter hashtag, you can easily find on instagram these related accounts (@celebbeforeafter for example) which reveals the truth with the first image usually featuring a body that's hunched over with a rounded belly and large thighs, while the second image showing a body that's fit, sexy and ripped.

In a survey of 227 female university students, women reported that they tend to compare their own appearance negatively with their peer group and with celebrities while browsing Facebook. The comparison group that had the strongest link to body image concerns was distant peers, or acquaintances.

A new phenomenon called “Snapchat dysmorphia” has popped up, where patients are seeking out surgery to help them appear like the filtered versions of themselves.

In a world where you are measured by how many likes you receive, it's not surprising that so many young men and women come along with a medical surgery decision. According to the American Society of Plastic Surgeons (ASPS), almost 18 million people underwent surgical and minimally invasive cosmetic procedures in the United States in 2018.

Meanwhile, the #bodypositive trend is raising around the world in boosting women and men's satisfaction with their own bodies. They think that blogs, instagram accounts and twitter hashtags galore call for a celebration of different body shapes, ethnicities, and ages. Their presence on social media are shaking up pervasive definitions of what is and what is not beautiful. 

For all who is interested in the practice of aesthetics, here’s our interview with Dr. Eva Carpogo who, by her studies, show that body aesthetic is more than just a frivolous cultural aspect. She will share her pieces of knowledge about body aesthetics, its revolution through generations and how you can go further on this topic.