Department of Business Administration, University of Almeria, Almeria, Spain
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Effects of service quality dimensions on behavioural purchase intentions
Published in Managing Service Quality: An International Journal
Purpose This paper seeks to examine the relationship between service quality and behavioural purchase intentions in the public‐sector transport industry in Spain. Design/methodology/approach The study first identifies five distinctive research streams in service quality. An empirical analysis is then carried out in which the SERVPERF scale is ...